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ASSESS

Developing our understanding of the brand. We examine its business uation, market and key competitors, and undertake a full analysis of the nature of the assignment. Only with a comprehensive understanding of the problem can we find the perfect solution.

> Brand Audit
> Competitors Audit
> Communications Audit
> Research & Analysis

THINK

Applying our strategic and creative brains to set the framework for the brand that will allow it to meet its goals. It is often during this stage that the key insights and leaps of imagination are achieved which allow us to deliver remarkable solutions

> Brand Strategy
> Vision and values
> Core Brand Positioning
> Brand Personality
> Brand Architecture
> Media Strategy
> Ideas Generation
> Innovations

CREATE

Producing tangible outputs that our clients can take and use. It usually involves not just the creation of the elements themselves but also the support tools that will allow them to be used effectively.


> Naming
> LCD
> Logo Concept Development
> Brand Identity
> Brand Films
> Branded Digital Contents
>Website and Digital Installations
> Advertising
> Internal Communications
> Environments & Exhibitions
> Packaging

MANAGE

An ongoing process. This is often critical to the success of a programme of work. Even the greatest of ideas require careful implementation, monitoring and review to achieve their full potential.


> Implementation Management
>Events, Workshops & Roadshows
> Brand Guardianship
> Reviews
> Brand Architecture
> Media Strategy
> Ideas Generation
> Innovations